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ABOUT Sytner Harold Wood

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Sam Street

BMW General Sales Manager
  • Years at the dealership 6
  • Years in the industry 12
  • Department New BMW Sales
  • Hobbies Running marathons

Becca Howard

Sales Executive
  • Years at the dealership 2
  • Years in the industry 2
  • Department New BMW Sales
  • Hobbies Lifting weights and shopping

Mark Daniels

Sales Executive
  • Years at the dealership 11
  • Years in the industry 11
  • Department New BMW Sales
  • Hobbies DJ-ing, singing on Karaoke

Steve Impey

BMW New Car Sales Manager
  • Years at the dealership 3
  • Years in the industry 9
  • Department Retail Manager
  • Hobbies Football

CUSTOMER REVIEWS.

Our centre star rating is based on customer satisfaction scores from real customers. It is based on information collated by BMW UK over the past 90 days of new car sales and aftersales service transactions, where the customers have subsequently elected to complete a satisfaction survey online or by phone. You will also see below customer comments, which are unedited.

With the issues identified with car, there was one I was expecting to get resolves under warranty and it was sorted out without any hassle, which was a really good service experience. Also, Jana (service advisor) was extremely helpful with everything

Service

top service as always

Service

Happy with everything about the service

Service

Brilliant professional service

Service

Just come in for a front steering recall ended up fixing a gear Leaver seal as well which I would have no knowledge of. If I wasn't told and was done under warntee

Service

reasonably prompt

Service

Excellent service from Jana and the team. The car wasn't washed, but Jana has said I can pop back anytime to have this done. This sort of personal touch makes the experience that much better. Thank you Jana.

Service

Car dropped to wrong address Rude lying staff

Service

I had to call 3 times to get an update on the car's progress and only recieved a call back at 4pm. Car came back with a long think scratch which is being investigated but not heard anything for over a week.

Service

Overall experience was positive however I had to wait 1 hour at reception to simply collect my car as there were not sufficient drivers to bring my car from parking to the front. No explanation was given for the delay despite numerous requests

Service

Did not put seat covers on my leather seats as asked. This resulted in my red leather seats gaining black marks which cannot be removed with a soapy cloth. Very dissatisfied and disappointed.

Service

No problem with the service but had also booked in to have an MOT done at the same time. I got a call the day before to say the MOT can't be done at the same time so would have to rebook another slot.

Service

Excellent service throughout.

Service

Very good

Service

Efficiency

Service

Personal service

Service

usual BMW thing of car going in for one thing then all of a sudden needs more work to be done and no explanation given

Service

the lady at sytner provided best service.

Service

Everyone was friendly and helpful

Service

Jana was friendly, professional and efficient. I was offered coffee while I waited, and I got my car back at the right time. Washed and cleaned. Awesome

Service

Following what I've written above. The only problem is that this was sorted the first time. I had to come down 4 time. And wasn't offered alternative transport.

Service

Facilities at dealership

Service

As no.1 Also Collected car started to drive away and tyre pressure warning came on panel. Reported and rectified, I asked reason as it had just had repairs,full service and MOT and was advised "This sometime happens when a car has stood for while"

Service

The staff attending to me were polite and helpful and the service provided was reliable.

Service

Looked after well

Service

Ongoing continuous faults that the dealership has been trying..to resolve since last year. Continued visits and very poor communication until lately where I've had to escalate to Damian Douglas for help and support before I take it to BMW UK.

Service

Overall happy with service

Service

Because I find them very friendly and helpful.

Service

The part was going to take longer to fit. Rather than wait, a cab was ordered for me taking me to the nearest station and could get on with my day. Very easy and no fuss.

Service

Delivered on time stated. Friendly and professional manner.

Service

Smooth booking, attentive staff, personalised welcome.

Service

I can not fault the ecperience.

Service

Poor after care from sales

Service

Car was washed but dirt could be still seen on the alloys and body. Have had car washed before from bmw and it was given back immaculate after a service.

Service

Again only due to the above. And car could have been better cleaned

Service

Really good service. Only thing that let down the finished item was the quality of the clean at the end could have been better. I was told the machine was down do it had to be hand washed, usually better but seemed slightly unfinished.

Service

Great service and great cars.

Service

although it took two visits to fix the problem and maybe if i had remembered the original technician who diagnosed the problem it would not have meant me having to come back to go out with another technician who couldn't hear the noise ..

Service

As above

Service

Stuart Davis was great. He kept me informed of the whole service process as it progressed. A special thanks to the technician who conducted the service and the young lady at reception. Overall a very pleasant visit.

Service

Great service

Service

Its basically after complaining, ONLY THE management return calls. However, it's not Sytner on not happy with its BMW UK

Service

same as above. Jaana as the service clerk is a delight.

Service

i called 3 times and and left messeges and noone called me back till now

Service

Great service and peace of mind provided, everything was clearly explained. Received a video afterwards showing additional checks that had been done on my vehicle.

Service

I've been promised bu Nick, the damages will be fixed, but still nothing happened

Service

The vehicle came in for a routine service which was fine, however, the onboard computer wasn't updated so another visit required! Also, I had expected the oil to be changed but was advised to return in 3,800 miles. Expensive in terms of my time!!

Service

Very helpful and friendly staff, allowed me to work my service in around my working day

Service

I booked my service online and it was easy and received confirmation quickly by an email. My car had a front brake pads replacement service. The job was done on time. Staff was friendly. The car returned with a good condition.

Service

Staff are professional and friendly and the service quality is excellent

Service

Very attentive

Service

Car was in for over a week. I don't feel the order of which the vehicle work was carry out was great time management. If there's faults a customer has raised and there's a possibility of parts needing ordering, why not do that first?

Service

The service at Sytner Harold wood has always been beyond reproach, which is why I bought my last four cars there even though there is a Fairfield 2 miles from my home.

Service

Because our contact Holly (I think that was her name) kept us informed and reported to us what needed to be done and organised the ongoing work.

Service

Service experience good also, staff also very professional

Service

I found it very difficult to communicate with the service advisor, even after a number of calls and after 10days of no response I had to personally visit the dealership to find out what had happened to the repairs on my car.

Service

Shocking aftercare customer service. Couldnt get through on Thursday, No one updating me on Fri as promised. No one answered my email. I made 4 calls n a week for updates. No sucess. Lost patience issue still unresolved

Service

The staff were very helpful and kept me updated while I waited for my car

Service

Robin Buckle was excellent with us.

Service

Poor sales handling process I gave spec I wanted should have been easy process never expected failure after failure and errors still bought car was near enough the spec I wanted but not my dream spec for first brand new car

Service

tomasz really took good care of me, right from start to end

Service

I have zero faith in the competence of this dealership. Car came back form it's service in a worse state than it went in. Standard of work carried out is poor.

Service

They are very polite and kind and give good service

Service

Lack of communication

Service

The service experience was efficient and slick, everyone happy to help and delays dealing with the drop off and pick up were minimal.

Service

well advisable people

Service

Holly was very good so I was very pleased with her

Service

I had an issue with my manual driver seat which had its cable broken. I took this issue with Styner after 2 week appointment waiting. Then they took 2 days just to tell me that the issue is with Cable which was evident from day 1. 3 days to fix a sea

Service

friendly, trouble free and efficient

Service

Excellent

Service

Get fed up listening to BMW and Mini ads on the phone when trying to get through to my customer adviser (Jana), work I requested was not carried out, and Jana even told me that the small expansion tank was for the air conditioning - wrong answer!

Service

Constantly chasing, no updates given. 20 days to fix a simple broken window and valet the vehicle. Also had no courtesy car as promised. Absolutely terrible.

Service

Very clean install of equipment but system does not work with my Samsung s7 phone. Should have been told when I enquired that they have never tested the system with android phone. As a result system is £500 waste of money

Service

The services team member was very professional and helpful. Great job

Service

did all that was required

Service

Hollie who dealt with me was great, the blond girl who sat at the accessory desk next to her was arrogant and would not listen to my question and concerns. I asked the difference between an inspection service and an end of warrantee pre mot check.

Service

as above my vehicle was damaged and ive been told they will investigate and get back to me but nearly over a week still no contact even when i have tried to chase it up was told they in a meeting and would call me that day but still no communication

Service

As above

Service

Superb customer focussed service. The sales team (Ash Safadar in particular) makes the buying experience an absolute joy.

Service

Excellent service agents and work was carried out on all the issues I had raised.

Service

Very convenient and informative.

Service

Works are always carried on time

Service

My car was recovered to them by BMW assist. After 2 days I called to check the progress of my repair and was told my car was not with them. After an entire day of communicating with BMW assist and syntners, synters locates my car in their premises.

Service

Fast and efficient

Service

they do not listen what are customer's needs - extremely unprofessional

Service

Had to change the date for my MOT, wasn't a problem, (thanks Hollie), they also carried out a quick check up as this vehicle had been sitting on the drive for a long time, so hadn't had a run. (Thanks Demi)

Service

MOT was done, nice new tyres fitted - so the service was ok; but the above mentioned issues did not make it a nice experience

Service

Took far too long. You have all the gloss of a sales room but give me practical efficiency anyday

Service

See above

Service

Excellent customer service ultra professional

Service

Never phoned back in NUMEROUS times.

Service

Everyone at BMW are very polite, the customer service is good. They explain everything clearly. I only didn't out a 5 star because there is always room for improvement.

Service

Kept us waiting far too long on arrival and collection.

Service

Reception staff were amazing it was a very busy day but they made me feel welcome offering drinks etc

Sales

Sales person Becca Howard was great, didn't oversell and listended to what we wanted.

Sales

We were in the market to buy an A Class or 1 Series. The main differentiator for us was the service we received from Ash - which was superb as always. This is why we bought the 1 series which is our third BMW from Ash in the space of 5 years.

Sales

Very satisfied as all steps were explained and she took time to show us the various cars available on the scheme and what next steps to take to complete purchase.On day of purchase she showed how the car drives and explained the technical bits .

Sales

All staff at Sytner's attentive and helpful, starting from the lady who answered telephone to the various members of Sales team with whom we came in contact. Specifically, Amadeo Messoudi, & Steve the Sales manager.

Sales

Felt looked after and appreciated

Sales

Extremely informative and very patient

Sales

My sales Executive Ash Safder was great and all the team at My BMW center is great. Very happy the way they respect my custom.

Sales

We were plenarily satiated with our purchase and we have never been so well taken care of. We were capable of doing the purchase expeditiously and with BMW there were no complications with the matter, unlike every other car company we have been to.

Sales

Very pleased with the purchase and service received. The delivery was a wonderful experience as Amedeo ensured it was memorable. The unveiling of the car, detailed explanation of functions and the celebratory bottle of Prosecco to celebrate.

Sales

The young lady (Becca at Romford Branch) looking after us was truly dedicated to her work. She kept us informed of the progress of the car order. From the test drive to taking the car home there have been no problems whatsoever.

Sales

As mentioned above, kept updated the whole time, not pushed into the sale as some dealers are. Everyone very polite.

Sales

I always have a good experience at bmw

Sales

Salesman extremely knowledgeable and very helpful.

Sales

Efficient services and updates.

Sales

Robbie Buckle has been great and helped a lot with motability application

Sales

All staff were friendly and helpful. Ash Saldana is a credit to your organisation. Very professional.

Sales

As sale go I was satisfied

Sales

A good sales team who helped me find the right car for a good price

Sales

Great service and Becca Howard had great product knowledge!!

Sales

An absolutely fantastic customer orientated service - From the moment you pick up the phone to register interest to the point the car is delivered, the experience is the best I have received.

Sales

Tammika was very helpful. Made our experience in choosing the new car so easy and comfortable.

Sales

I have given this score, as once again the service is impeccable and the help from Robbie Buckle, made this an easy, stress free experience, right from my first visit to BMW, all the way through todelivery of the vehicle, and after handover.

Sales

all the staff are very friendly cant do enough for you ,this is my second car from bmw and ive always dealt with becka whom is lovely takes her time with me , if im unsure about something she shows me other options untill im happy

Sales

I am very satisfied with the customer support provided by Sytner Harold Wood in Romford and in particular Ash Safdar who has been honest and very helpful. Ash has been the reason I bought my car from Sytner because of his willingness to help always

Sales

Got a new car and all is good. Can't complain. Some nice touches when we collected the car too.

Sales

Robbie Buckle was superb. He was great with my whole family and got them involved. Top guy and it was an absolute pleasure to work with him

Sales

There few things that would have been nicer to have on the sport model the crome pedals would been great better quality mats with bmw on toych screen system keyless Entry comforts touch too as and apple play as most people have apple stuff now

Sales

They have kept me fully updated with the progress of my purchase.

Sales

This is my 3rd time buying a vehicle with Sytner BMW Harold Wood and each time I have had excellent customer service.

Sales

Again customer service was great. I was kept updated constantly

Sales

they were enthusiastic about their products and kept me fully updated on the arrival of the new car

Sales

Lovely car and driving experience

Sales

Ash Safdar literally pulled out all the stops and dedicated numerous hours to securing the car I wanted. Most sales representatives simply would not go that extra mile....he did. Outstanding service

Sales

I seriously hope that BMW Executive Management puts in the additional effort, time and resources to replicate this level of great service from its sales centre to its service centres.

Sales

Nice touches like bottle of photos of the car sent on arrival at the dealer, bottle of prosecco presented on collection etc. Made it an enjoyable experience throughout.

Sales

Ash kept me updated throughout the process.

Sales

Sales adviser was always to hand when we had any enquires and answered everything in detail

Sales

Was quick

Sales

Mark the sales exec was very helpful and kept trying when I challenged him.

Sales

As I said excellent service, car ready when ash said it would be, kept us updated, really happy.